CASE STUDY
Communauté 360 Isère: an identity and a website to bring a whole territory together
Communauté 360 Isère connects people with disabilities, their carers and local associations. Identity, website and explainer video were rolled out quickly to give the scheme a clear, reassuring presence.
6 semaines
to set up the three pillars of the scheme
SERVICES DELIVERED
The need
Communauté 360 Isère supports people with disabilities and their carers, together with a network of local associations. The challenge: connecting the scheme with the people who need it, and rallying the associations around a single point of entry. The scheme had to be clear, accessible and able to inspire trust from the very first contact.
Our answer
A tight project, run directly with Nicolas Priou, the community coordinator. Six weeks were enough to set up the three pillars of the scheme:
- A complete visual identity: brand guidelines, typefaces, colours and illustrations, handed over with the source files so the team can use them on its own.
- A website designed for beneficiaries and carers: simplified information, a direct contact form, partner associations in the spotlight, and the Acceo accessibility service built in.
- A 3D animated explainer video: the journey of a carer lost in red tape, up to the solution the community provides. Script, voice-over and staging adjusted at every step with the team.
The result
- A scheme understood faster by the people it is meant for.
- A new contact channel, simple and effective.
- A shared identity that brings the network’s associations together.
- An approach that became a model: other Communautés 360 in France have taken an interest.
We understood that it was essential to make our scheme visible and accessible. Beneficiaries find it reassuring and clearer. We are delighted to have been supported by Studio Flipper, who guided us from A to Z and kept bringing ideas throughout the process, for the visuals, the website and the explainer video.
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